Even in this hot real estate market, selling your home requires a bit of marketing effort. Ads and brochures are important and powerful tools. So, what do you put in you’re marketing materials?

Content

To the degree possible include key information in you’re ad or brochure. A classified ad will contain less than a poster, which will contain less than a brochure, which may contain less than an Internet listing, etc. The key, however, is to make sure each medium contains maximum information and minimum fluff.

In general, people want to know what type home is being offered (single family house, townhouse, condo, etc.), how many bedrooms and baths it has, its general location, and the price. Obviously, you also need to include contact information so potential buyers know how to reach you. (more…)

When selling your home you only have one opportunity to make a grand and lasting impression. Whether it is a real estate professional or potential buyer, this first impression on your home’s condition will determine if and when your home will sell. The two fixed constants of a property is first impressions and location.

The two variables in selling a home is marketing and price. An agent can put forth and extensive marketing budget and execute a strategy that includes a virtual tour, personalized property website, internet marketing and print, but if the property does not show better than comparable properties on the market, the strategy may fail. In today’s market place it would seem that everyone expects a great deal, and the final contract price is a negotiated one. So when selling your home, you have control of your home’s first impression and selecting a great real estate professional that will have sound familiarity with current market pricing and trends, a comprehensive marketing strategy that obtains maximum results and that will also provide you with sound advice on staging your home. (more…)

So You Too Want To Be A Realtor? Okay, not the place for sarcasm; nobody in their right mind would want to be a Realtor. I am a Houston Heights Realtor. I have sold Houston Inner Loop homes for 15 years and have sold or helped sell quite a few homes involving Houston For Sale By Owners. Selling on your own is tough. I hope the tips I’ve picked up over the years will help.

There are several reasons for selling your house yourself. Some that make sense; some that don’t make sense. I’ve even taken this route myself, with mixed results. I am a do-it-yourselfer, so I understand that too, maybe that’s a driving force for you. Well, let me give you a few tips. I will then follow up in a separate article with my experiences with FSBO’s. Note: I thought I would dash off 10 tips and be done with it. That didn’t work. There were too many thoughts; too many experiences. 10 tips turned to 15, then 20. There are more, but you have to stop somewhere. (more…)

Those crop circles that keep popping up in the news every so often are somewhat interesting, but hold little value to the home seller or buyer. However, this short article does have added value to the home buyer that really wants to sell their home.

Getting a home inspection before you buy a house is a small yet smart investment compared to the actual cost of your house. It could save you hundreds even thousands of dollars in repair bills if you set up a plan for a home inspector to evaluate your house from the roof to its basement and foundation. (more…)

Many people are currently coming to the decision of selling their home. The reasons for this could be anything from simply needing to move because of job commitments or because you have out grown your current property and either need a bigger or smaller property for your needs. In our current economic and financial situation however more home owner are now having to sell their home due to the fact they can’t keep up with the repayments.

It is becoming apparent that mortgage repayment difficulties are spreading through all levels of our society. This is one of the main reasons why we are currently seeing a rise in the amount of homes that are going up for sale. Sadly however due to the fact that no one can afford to buy property at the moment, only 5% of the homes on the market sell every month. This is why if you are one of the many people who are currently hoping to make a quick sale you need to pull out all the best tactics to do this successfully. (more…)

It really does go without saying that you need to prepare your home when it comes to selling it. Think about it this way; if you have two identical homes when it comes to the structure, design and amount of rooms, these houses may sell for two completely different prices; it really does depend on what you do to your property in order to make it sell.

Selling your home is a huge step and a massive decision, just like purchasing a home is. It is the type of decision that you will make after you have given it a lot of thought. The one thing that homeowners do not do is wake up in the morning and decide to put their property on the market without having given it a lot of thought. You need to look at how it will affect your future as well as your family’s future. So make sure that you put a lot of thought into it before making your final decision. (more…)